This branding shoot with Channeling.Chic was so CHIC! She wanted to portray a sleek, city, creative but professional, vibe in NYC. I knew of the perfect place, and we headed to West Village and found various spots with different aesthetics. It was perfect! So how do you decide what to wear for brand photos?! It can be hard to find the perfect outfits, but, I’ve got you covered!

Leading up to this brand photoshoot, we discussed what to wear quite a bit! She had sent me outfit ideas from her mood board, and with that, I was able to find the perfect walking route along West Village to compliment her outfits. 

What To Wear For Brand Photos

All Things Color

As I mentioned to her, I encourage you to not be afraid to wear color! Don’t be afraid to show off your personality and have fun with it! If you are shooting in an area with a more solid color background, you can have fun with a playful and colorful pattern. Whereas if you are in an area that has multiple colors, a solid or neutral color would compliment the area very well!

Professional, Sleek, Feminine

You can always bring a neutral outfit that still has that feminine and sleek style to bring a more “professional vibe”! A black suit, coat, or dress is always so chic and photograph so well! Especially in the hustle and bustle of a busy street, it is always good to find something calm in what you are wearing!

Don’t Forget The Accessories

Whether that is your hair, makeup, nails, or work-related objects – don’t forget to pack them! A laptop, camera, magazines, or even just a suit coat, are easy accessories to pack that can really give a good variety to your final gallery!

Are You Ready For Your NYC Brand Photoshoot?!

Planning what to wear for brand photos doesn’t have to stress you out! Enjoy the process, every part of it! This is YOUR business and YOUR brand, so you get to decide what to wear. As a New York City lifestyle photographer, business and branding photography is one of my passions! It is so inspiring to see everyone chasing their dreams and living the life they KNOW they deserve!